Influencer Marketing in Hospitality Industry Archives

The Hard Road Back: How Sanjeev Nanda’s Business Agility Made Him Stand Out in the Global Hospitality Industry

Few entrepreneurs have had to rebuild their public image while simultaneously handling businesses across the world. After a difficult period marked by the Sanjeev Nanda BMW case, it has charted a remarkable comeback. With consistent effort and a clear vision, Sanjeev has turned the page around and established himself as a respected strategic leader in […]

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Examining the relevance of influencer marketing in the hospitality business

Examining the relevance of influencer marketing in the hospitality business With the emerging popularity of social media, a new way of marketing has been gaining popularity of late – influencer marketing. May it be FMCG or travel or healthcare, no industrial sector is aloof from the touch of this new marketing trend, and the hospitality